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How Much Is Austen From Southern Charm Worth

So, you’ve been binge-watching Southern Charm again, haven’t you? Don’t worry, we’ve all been there, judging the drama while secretly wishing we owned a monogrammed yeti cup. But let’s get down to the real question on everyone’s mind: How much is Austen Kroll actually worth? Spoiler alert: it’s more than a few cases of his beer, but maybe less than a private island.

The Quick & Dirty Number

As of 2025, Austen Kroll’s net worth is estimated to be around $2 million. Yes, you read that right—two whole million dollars. That’s a lot of money for a guy who once famously cried over a grill.

But wait, how did he get there? It’s not like he’s a hedge fund manager or a secret oil baron. He’s a reality TV star with a side hustle in brewing, and apparently, that combo pays the bills—and then some.

The Beer Money (Literally)

Austen’s biggest claim to fame, besides his messy love life, is his beer company, Trop Hop. He launched it in 2021, and let me tell you, the branding is peak “Charleston bro.” It’s an India Pale Ale brewed with tropical hops—hence the name—and it’s actually pretty popular in the South.

He also co-owns a brewery called Traveler’s Rest in his hometown. So, every time you see him sipping a cold one on the show, he’s basically doing product placement. Smart guy. That’s how you turn a drinking habit into a liquid asset.

Reality TV: The Real Cash Cow

Let’s be real: Southern Charm is the engine behind most of his wealth. According to reports, Bravo pays its main cast members between $15,000 and $25,000 per episode. With around 16 episodes per season, that’s a cool $240,000 to $400,000 just for showing up and being messy.

And let’s not forget the reunion episodes—those are extra paydays. Plus, he gets appearance fees for club appearances, podcasts, and the occasional sponsored Instagram post. “Thanks @Lululemon for these pants I totally already owned!” You know the drill.

But He’s Not Rich-Rich

Here’s the thing: $2 million sounds like a lot, and it is! But Austen doesn’t have LeBron James money. He drives a sensible truck, lives in a nice but not crazy mansion, and still has to deal with his ex-girlfriends at brunch. So, while he’s comfortable, he’s not exactly buying yachts.

Who Is Austen Kroll's Girlfriend Madison LeCroy? | The Daily DishWho Is Austen Kroll's Girlfriend Madison LeCroy? | The Daily Dish

Fun fact: he once said on a podcast that he’s “not great with money.” Yikes. Maybe he should stop buying those very expensive fishing rods.

The Real Estate Situation

Austen owns a home in Charleston, which he bought in 2019 for around $445,000. It’s a cute, historic-style house with a backyard perfect for hosting barbecues—and probably crying after fights with Shep. Property values in Charleston have gone up since then, so it’s likely worth closer to $600,000 now.

He also has a place near the beach, because of course he does. Real estate is often the biggest chunk of a celebrity’s net worth, and Austen is no exception. He’s basically sitting on a pile of bricks and mortar that’s slowly appreciating.

What About Endorsements?

Austen has dabbled in brand deals, but he’s not selling mattresses or teeth whiteners like some reality stars. He does partnerships with Yeti, Southern Tide, and other Charleston-friendly brands. It’s not a multi-million-dollar empire, but it’s a nice little side hustle that probably pays for his golf club membership.

And let’s not ignore his podcast, Pillows & Beer, with his buddy Craig Conover. Does it make huge money? Probably not. But it keeps his name out there, which keeps the Bravo checks coming. It’s all a beautiful, annoying cycle.

Southern Charm's Taylor Ann Green 'Initiated' Kiss with Austen KrollSouthern Charm's Taylor Ann Green 'Initiated' Kiss with Austen Kroll

The Crazy Part: He Could Be Worth Way More

Here’s the wild thought: if Austen stopped spending money on fancy date nights and expensive fishing trips, he could easily be a multi-millionaire in his own right. But where’s the fun in that? The guy is living his best life, one Trop Hop at a time.

Honestly, his net worth is kind of a lesson. You don’t have to be a genius to make money; you just have to be entertaining enough for Bravo to film you having a nervous breakdown at a plantation tour. We love that for him.

The Bottom Line

So, how much is Austen from Southern Charm worth? Roughly $2 million, give or take a few hundred grand. It’s enough to buy a nice house, keep his truck fueled, and pay for his signature feathered hair products.

Would he trade it all for a stable relationship? Probably not. But we’re not here for stability. We’re here for the drama. And frankly, Austen’s bank account is the least dramatic thing about him—and that’s a good thing.

Uplifting Conclusion (Smile Guaranteed)

Here’s the sweet part: Austen Kroll’s story isn’t about the money. It’s about a guy who turned his goofy charm, a love for beer, and a willingness to be roasted on national television into a comfortable life. He’s not a fortune 500 CEO. He’s just a dude who figured out how to get paid for being himself. And honestly? That’s kind of inspiring.

Sure, he’s worth $2 million today. But tomorrow, he might be worth $5 million—or zero, if he invests all his money in a failed hologram concert of himself. Who knows? But for now, raise a Trop Hop to Austen: proof that you don’t need a perfect plan, just a good story and a little luck. Cheers to that. You’ve got this, buddy. Keep sipping, keep smiling, and maybe, just maybe, balance your checkbook once in a while.